I never said criticism was biased. But saying stuff stinks of damage control, when it really doesn't is very much a biased view point and not a criticism.
You don't need need to be positive or negative. Criticise what needs to be criticised (like the NDA which doesn't make much sense and is neither positive or negative thing to say). But leave your biased negative opinions at the door (like the damage control statement) well that is how you should act if you abide by your own standards that is.
honestly, i think you still don't get the difference between bias and criticism. if i were playing 'Max Factor' i'd say you have a bias against nda. nda are a well established thing in the industry and have strong reasons to be.
that i have different views doesn't mean they're biased. e.g. i could document several reasons for damage control making sense in this context. i won't because you know them very well too ... it's just, you're biased not to take them into account
anyway, silly discussion. we just spoiled alec's happy end. i feel sad now ...