Eurotruck Simulator promo -
https://www.youtube.com/watch?v=xlTuC18xVII with video of trucks and driving on streets vs
Elite Dangerous Original trailer -
https://www.youtube.com/watch?v=I6peGu2yG6o with exciting instant supercruise mode, large numbers of ships interacting and fighting, Flight Assist Off dynamic flying (flipping 180* on a dime) and walking pilots.
No one would've bought Eurotruck by mistake unless they
loved driving trucks. On streets. In Europe.
Might've bought ED thinking it was like Wing Commander.
Personally I'd edge into a 7; yea, I hate the beige thing, missing orrery, awful Galnet implementation, USS placeholders... But, when I put the Rift on, grip the HOTAS and lift off, I'm playing that game that 16 year old me would've spooged at.
It's not just the launch trailer that set expectations, though. Every trailer for every expansion since launch has been that way. It's one thing to use pre-rendered scenes to sell a vibe or a feeling... But the trailers for Wings, for PowerPlay, for Horizons all the way up to 2.4's The Return all tease screens and functionality that just don't exist in game. I was so pumped when I saw the PowerPlay trailer:
[video=youtube;CWPhk5Gclbo]https://www.youtube.com/watch?v=CWPhk5Gclbo[/video]
The multicolored territorial map was cool, and is in-game. Check! So far, so good.
Then a quote from one of the Denton Patreus rewarding success... a galnet-like interface appears with a story "Denton Patreus recruits mercenaries for invasion" - OMG! THAT LOOKS AMAZING. In game? Weekly generic power play numbers that shift back and forth.
A mission interface pops up, with Power-specific missions: "DESTROY THE REBELS," "CONSTRUCT MILITARY INSTALLATION," "ASSIST MINING EFFORTS TO INCREASE SHIPBUILDING" - Holy crap! My chosen leader is tapping me for important operations! In game? Limited to hauling PowerPlay widgets 30 at a time, or Killing PowerPlay targets. No trading, mining, exploration, bounty hunting, or actual missions to be found.
Torvall appears, something about "honorable legacy" - Cool, the different powers will have different ways of conducting business! Peaceful powers will depend on diplomacy, while militaristic ones will be aggressive. This'll be just like Civilization! Errr no. All the powers offer the same options for hauling widgets or massacring opponents, with some spreadsheet bonus in the background for tangentially related activities like bounty hunting or exploration which don't change PowerPlay standings.
Cut to Hudson going on about firing the last shot, and a dramatic spacebattle cutscene with a wing of Federation Diamondbacks engaging an Imperial capital ship. Awww yeah this is the money shot. This is what it all boils down to, the big boys and girls taking the gloves off and pounding the everloving snot out each other until only one is left standing. In game? You wanna haul widgets or kill traders? No massive engagements, no turning the tide of a war from well picked battles. Just shuffling numbers back and forth.
Oh yeah, and here it is two years later and not a single Power has been eliminated, because it can't happen.
All of ED's trailers set up pretty big expectations about upcoming features that for whatever the reason don't make it into the released product. Some of it is marketing, yeah. Never trust a trailer as they say. But as you point out with the Euro Truck trailer, SCS showed exactly what the game was without sexing it up at all. If it looks boring as hell to you, you won't waste the time or money, let alone get excited about it. Nor will you post a negative review. ETS2 is exactly what is shown in the trailer.
ED on the other hand goes for broke in every trailer, and then everyone wonders why so many players end up disappointed - and voicing their opinion about it.