The OP has a valid point, although my opinion is that they are trying to make a low budgeted effort to keep the players happy, because they may have a new DLC to sell. This would be (IMHO) the happy-ending of those discussions. A worse outcome would be if the game will enter in maintenance mode: no new features, income only through the paintshop. I don't think they will close the servers anytime soon. Hell, an announcement for Elite: Deadly will make most of the p(l)ayers happy at this point (but I want to keep my CMDR, not start from zero).
Mainly, if my hypothesis is correct, they are trying to create a state (like they say in Sales&Marketing) of favorable expectation in us with Beyond.
2 million is not bad, but not too good either. You are not building franchises, sequels or DLCs on a 2 million base that unavoidable erodes over years. Battlefield 1 has 25 million buyers at this point in time (end of all major DLCs, next game in autumn).
The JWE project is a gamble, like every video game associated to a movie. The movie (it's a sequel, don't forget) may be a flop (the first one was a huge success, I don't really know why) and in this case the game will be too, even if it's good. Also the game may be a flop even if the movie is a success. I just hope that Frontier was contracted and paid to make the game (by the IP owner), not that it was their own idea (only the rights to the movie could have been a huge money sink in this case).