FDev REALLY wants you to buy ARX [Repost from r/EliteDangerous]

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Hi Everyone,

On Behalf of 100.Rub (Anti-Xeno Initiative Overseer and OP of this Post) (Yes I have his permission) I am creating this thread as the original Reddit post is getting a lot of traction.

Click to see the Reddit Post Here!

---------Post Starts Here---------

This is a critique post. If you can't handle a man criticizing corporate decisions - stay away.



Let me begin with the the fact that I am not against ARX system as an idea. Sure, it is mainly designed to increase player retention and obscure the true value of purchases, but it has it upsides as well. Unfortunately the marketing and UI design around it is extremely obnoxious.

Lets look at the exciting new feature that allows you to change your livery from the main menu. You start the game, get to the main menu... and there is nothing there that says livery. You look around for a bit and see the Game Extras button.

Post image
Yes, that is a Golden Krait.

If you used the old frontier store you would remember that all ship customization is labeled as "Game Extras", because FDev believes that ability to customize your ship visually should not be a part of the base game you paid $40+ for. Slightly confused you click the button and are presented with this monstrosity:

Post image
Designed by maniacs.

The Livery button (the most frequently used one) is placed at the far end of the list and the first one is... Buy ARX! It is followed by the Store (because of course it is) and to get to the option you want you need to press a button twice. I guess it was too risky to place Livery first, because it would make it too convenient and people may not realize they can Buy ARX.

Even if you resisted the temptation to open your wallet this time, FDev is not done with you. When you get to the Livery and look at what you have, it will also conveniently show what you don't have and clicking on those options will inform you that you can Purchase ARX. (For those not following, this is how it more-or-less used to be and I'm entirely fine with the option being here. I'm not ok with all of the others in this post though.)

Post image
Appropriate, for once.

Lets imagine your will is strong enough and you finish your livery business and log into the game. You then decide to do anything involving a station (do a mission, restock, sell you data, etc) and open the Starport Services menu:

Post image
An eye-sore.

If you are not color-blind (in which case, my condolences, because FDev ignored your needs since release) you should be able to immediately spot the Store button, which is conveniently the only button in this menu highlighted in a special color. I guess it is important to incorporate the outside-of-game store into the in-game menus for added immersion. What is next? When can I expect Imperial stations to advertise Apple products? Or be able to listen to radio-ads from GalNet? Step up FDev, there is so much uncharted potential for monetization here!

But anyway, when the horror of the situation grips you, and you attempt to leave the game, you better watch out...

Post image
Just why...

because you might just miss-click and Buy ARX!



In all seriousness, this all screams of desperation, and gives me a feeling I am playing some F2P mobile crap, not a game I spent $100 upfront, roughly the same amount in the store, and will be

expected to spend more on in 2020. I understand costs of development and maintenance (I work in software development myself), but this is extremely ugly and disrespectful towards your customers. I would be happy to support FDev financially (thank god for decent wage), but only when they don't take 2 years to fix major issues, and don't break the game with each patch. Needless to say the September update is more of the same crap - old bugs not fixed, and new ones introduced.

I refuse to believe the playerbase is filled with idiots that will open their wallet if you tell them to do it enough times, but maybe I am mistaken? Get rid of this disgusting design FDev, show us that you care about the game and not just your bottom line. While you still can.

---------End Original Post------------
 
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By the 28 forms of Nyarlathotep, the OP is right...

D4X-0k_WkAYvZ5G.jpg
 
I thought FD said we couldn't play with UI color.....
IIRC (the comment you are referring to is from 2015...) they said they can't give us an official option to change colour without rebuilding parts of the UI. It's also something they would consider for the future (like so many other things).
They never said they can't specify the colour of new HUD elements, which wouldn't make sense anyway.
 
Hi Everyone,

On Behalf of 100.Rub (Anti-Xeno Initiative Overseer and OP of this Post) (Yes I have his permission) I am creating this thread as the original Reddit post is getting a lot of traction.

Click to see the Reddit Post Here!

---------Post Starts Here---------

This is a critique post. If you can't handle a man criticizing corporate decisions - stay away.



Let me begin with the the fact that I am not against ARX system as an idea. Sure, it is mainly designed to increase player retention and obscure the true value of purchases, but it has it upsides as well. Unfortunately the marketing and UI design around it is extremely obnoxious.

Lets look at the exciting new feature that allows you to change your livery from the main menu. You start the game, get to the main menu... and there is nothing there that says livery. You look around for a bit and see the Game Extras button.

Post image
Yes, that is a Golden Krait.

If you used the old frontier store you would remember that all ship customization is labeled as "Game Extras", because FDev believes that ability to customize your ship visually should not be a part of the base game you paid $40+ for. Slightly confused you click the button and are presented with this monstrosity:

Post image
Designed by maniacs.

The Livery button (the most frequently used one) is placed at the far end of the list and the first one is... Buy ARX! It is followed by the Store (because of course it is) and to get to the option you want you need to press a button twice. I guess it was too risky to place Livery first, because it would make it too convenient and people may not realize they can Buy ARX.

Even if you resisted the temptation to open your wallet this time, FDev is not done with you. When you get to the Livery and look at what you have, it will also conveniently show what you don't have and clicking on those options will inform you that you can Purchase ARX. (For those not following, this is how it more-or-less used to be and I'm entirely fine with the option being here. I'm not ok with all of the others in this post though.)

Post image
Appropriate, for once.

Lets imagine your will is strong enough and you finish your livery business and log into the game. You then decide to do anything involving a station (do a mission, restock, sell you data, etc) and open the Starport Services menu:

Post image
An eye-sore.

If you are not color-blind (in which case, my condolences, because FDev ignored your needs since release) you should be able to immediately spot the Store button, which is conveniently the only button in this menu highlighted in a special color. I guess it is important to incorporate the outside-of-game store into the in-game menus for added immersion. What is next? When can I expect Imperial stations to advertise Apple products? Or be able to listen to radio-ads from GalNet? Step up FDev, there is so much uncharted potential for monetization here!

But anyway, when the horror of the situation grips you, and you attempt to leave the game, you better watch out...

Post image
Just why...

because you might just miss-click and Buy ARX!



In all seriousness, this all screams of desperation, and gives me a feeling I am playing some F2P mobile crap, not a game I spent $100 upfront, roughly the same amount in the store, and will be

expected to spend more on in 2020. I understand costs of development and maintenance (I work in software development myself), but this is extremely ugly and disrespectful towards your customers. I would be happy to support FDev financially (thank god for decent wage), but only when they don't take 2 years to fix major issues, and don't break the game with each patch. Needless to say the September update is more of the same crap - old bugs not fixed, and new ones introduced.

I refuse to believe the playerbase is filled with idiots that will open their wallet if you tell them to do it enough times, but maybe I am mistaken? Get rid of this disgusting design FDev, show us that you care about the game and not just your bottom line. While you still can.

---------End Original Post------------
This is over-exaggerated... but it's also right. The shop button and "BUY ARX" opportunities are all over the place. I mean, why not group BUY ARX and the Shop in the ESC menu where BUY ARX already is, instead of giving us this horribly unimmersive and BLUE button in the middle of the freakin' station menu?
Not even Warframe is so imposing with their monetization, and they have a lot more reasons to actually do that.
 
This is over-exaggerated... but it's also right. The shop button and "BUY ARX" opportunities are all over the place. I mean, why not group BUY ARX and the Shop in the ESC menu where BUY ARX already is, instead of giving us this horribly unimmersive and BLUE button in the middle of the freakin' station menu?

Just a guess as I haven't fired up the PS4 version in quite a while, but I think that menu is hard to get back to on consoles.
 
Don't mind Frontier trying to sell me stuff - they're a business, of course they're going to come fishing for my money - but that big blue button in the station menu, at the core of the in-game experience, is going too far. Restrict the salesmanship to the menus and the livery section, please.
 
This is over-exaggerated... but it's also right. The shop button and "BUY ARX" opportunities are all over the place. I mean, why not group BUY ARX and the Shop in the ESC menu where BUY ARX already is, instead of giving us this horribly unimmersive and BLUE button in the middle of the freakin' station menu?
Not even Warframe is so imposing with their monetization, and they have a lot more reasons to actually do that.
Not really , because the game industry has normalized the notion of "you don't HAVE to spend money on this" But "Were gonna pressure you subtly into doing it anyway".

And i see people here defending it, saying its no big deal.
Elite isnt a F2P game either. its a Full priced game with DLC, this ISNT ok, but go argue with people, if you can't respect your own money, then corporations will gladly take advantage of it.

Remember when 5$ Horse armor DLC was a big deal? peppridge farm remembers.
 
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Don't mind Frontier trying to sell me stuff - they're a business, of course they're going to come fishing for my money - but that big blue button in the station menu, at the core of the in-game experience, is going too far. Restrict the salesmanship to the menus and the livery section, please.
They should focus on making sure their product works, before they pressure people to waste money on cosmetics.

And again people dont have an issue with ARX itself, its the way its pushed into our faces.
I supported Fdev just as fine without having this SHOP button on every single screen there is, and now, i won't give them a dime, because its come to Mobile game predatory levels of greed.
 
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