General / Off-Topic Fix the act, not the room.

Or, instead of looking at the people complaining on the boards, they could use their own data to see usage, and remember that unhappy customers are over 10 times more likely to comment than happy ones.

The US Department of Commerce had a study once showing 22 complaints shared with others, versus one for each compliment. Unable to read online, but a well known study.
 
The analogy supports the opposite case as well. If you've got a underground club with core customers digging hardcore or something and a bunch of frat boys start showing up for the cheap beer, don't expect the club to start playing top 40. But that assumes that there is this core hardcore crowd. The problem is ... what sort of club is Elite?
 
Or, instead of looking at the people complaining on the boards, they could use their own data to see usage, and remember that unhappy customers are over 10 times more likely to comment than happy ones.

+1 I couldn't agree more, and I'm not even sure what we're talking about.:cool:

S1E
 
Take a breath and look at some of the polls here; it's an impossibility to pander to the entire audience. I'd love to hear how you'd reconcile the instant ship transfer situation to suit everyone.

If I like black and you like white FDev shouldn't make it grey.
 
Marketing rule of thumb, based in me working in marketing.

Well, if you disregard any facts which disagree with you, I'm afraid there's not much more to say.

How about some DJ experience:

"Play some AC/DC"
"This is a hard dance night"
"But this is rubbish. Play some AC/DC. Nobody wants this."
*looks at full dance floor*

Not just marketing. That's a concept that is brought up all the time in retail... along with, "A happy customer won't say anything to anyone, but an unhappy customer will tell ten."
 
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