Well I don't think it just one factor but a lot of factors.
Marketing is very important. First you need a very good game. Then getting the masses know about it. There is also a barrierre of marketing budged. And needs to be for the masses. Which it is not.
And go to the right channels to get throug. Which is also Luck.
1 getting previews advertisment to channels with huge audience.
2 marketing budged as some chnnels like prime TV are very expensive only feasable with tripple A marketing budgeds wich this is not. A reviewer of indie magazine is more posible or a main magazine review.
3 target audience, is it mainstream is it very accesable, I do not think so.
4 publisher backup or platform backup, its crowdfunding so are independant. But console project have to deal with platform owner. Wich as demand and restriction. But can be also a part in marketing. PC have not its open no one restict you but no firm to activly support you. PC exclusives are on there own no platform to give them extra marketing effort
6 its a niche genre
7 its audience are more hardcore.
8 even under the hardcore a subset of extreem hardcore in that genre.
9 a accient IP was in coma just revived. Unknown by massmarket.
10 a much older group of fans 40+
11 from era where nerds where the avarage gamer. The early adopters in first personal computers. That was wenn Elite franchised ruled the markte 500.000 sales is huge in that time.
Crhis R older games arent that older but in time where gamng was larger. But now gaming is realy big with those multi mass milion of gamers.
On top of that the even much bigger casual and mobile market.
If you want huge exposier and aim for mass crowed you need a mass market game and the funding for that. As you reach those best tough primetime TV commercials. The massmarket that game but not that they search the internet for games. Like the hardcore crowed does.
Elite D doesn't fit that profile. And as most crowed funded games it Has more profile of a niche game.
Because the target audience is smaller. Less then milion mostly a few milion if very sucsesfull.
So the big difference in marketing between no mans sky
PC desktop exclusive vs PS4 exclusive.
They got Sony and frontier is independand
A bit more mass market apeal.
Massmarket sensitivity to visual features and showcased.
As I recall some hardcore fans are very against dumbdown. Flyby wire. And console support.
If frontier service this crowed.
Then don't expect any massmarket apeal. But ignorance.
Good comparance is
CoD Tier 1 mass market FPS very populair.
BF3 Tier2 semi massmarket populair there elite gamers hate cod.
Arma3 milsim game very niche there gamers hate cod and bf3 is to arcady.
I play them all.
That why I have no problem with Xrbirth or Spore.
As schoters even play onrail ones wich are very casual.
But as ARMA.
Even find ED bit arcady as consesions to Mplay combat zone.
And even milsim gmes get sometime there realism mod.
It could be wenn Frontier releases there mod tools that there could be a totalconversion or rebalancing realism mod.
Marketing is very important. First you need a very good game. Then getting the masses know about it. There is also a barrierre of marketing budged. And needs to be for the masses. Which it is not.
And go to the right channels to get throug. Which is also Luck.
1 getting previews advertisment to channels with huge audience.
2 marketing budged as some chnnels like prime TV are very expensive only feasable with tripple A marketing budgeds wich this is not. A reviewer of indie magazine is more posible or a main magazine review.
3 target audience, is it mainstream is it very accesable, I do not think so.
4 publisher backup or platform backup, its crowdfunding so are independant. But console project have to deal with platform owner. Wich as demand and restriction. But can be also a part in marketing. PC have not its open no one restict you but no firm to activly support you. PC exclusives are on there own no platform to give them extra marketing effort
6 its a niche genre
7 its audience are more hardcore.
8 even under the hardcore a subset of extreem hardcore in that genre.
9 a accient IP was in coma just revived. Unknown by massmarket.
10 a much older group of fans 40+
11 from era where nerds where the avarage gamer. The early adopters in first personal computers. That was wenn Elite franchised ruled the markte 500.000 sales is huge in that time.
Crhis R older games arent that older but in time where gamng was larger. But now gaming is realy big with those multi mass milion of gamers.
On top of that the even much bigger casual and mobile market.
If you want huge exposier and aim for mass crowed you need a mass market game and the funding for that. As you reach those best tough primetime TV commercials. The massmarket that game but not that they search the internet for games. Like the hardcore crowed does.
Elite D doesn't fit that profile. And as most crowed funded games it Has more profile of a niche game.
Because the target audience is smaller. Less then milion mostly a few milion if very sucsesfull.
So the big difference in marketing between no mans sky
PC desktop exclusive vs PS4 exclusive.
They got Sony and frontier is independand
A bit more mass market apeal.
Massmarket sensitivity to visual features and showcased.
As I recall some hardcore fans are very against dumbdown. Flyby wire. And console support.
If frontier service this crowed.
Then don't expect any massmarket apeal. But ignorance.
Good comparance is
CoD Tier 1 mass market FPS very populair.
BF3 Tier2 semi massmarket populair there elite gamers hate cod.
Arma3 milsim game very niche there gamers hate cod and bf3 is to arcady.
I play them all.
That why I have no problem with Xrbirth or Spore.
As schoters even play onrail ones wich are very casual.
But as ARMA.
Even find ED bit arcady as consesions to Mplay combat zone.
And even milsim gmes get sometime there realism mod.
It could be wenn Frontier releases there mod tools that there could be a totalconversion or rebalancing realism mod.
