Buying in game money to buy/outfit ships, is ok, for those with cash to splash/spare, they also did that in Eve Online using Plex, and you ended up with 2 things.
1. Better off folks got good stuff too easy, ideal for them if they had the skills as well to get the T2 then T3 stuff to work efficiently.
2. less skilled folks could buy, decent T1 ships they were not skilled enough to outfit correctly with top end kit and also had little idea how to use the ship properly/effectively in most part due obtaining it too early in their skill training. THERE WAS NO EFFECTIVE INSURANCE! IN EVEONLINE, you blew up you lost your ship, it made you work on EARNING more in game money and your skills, it made you more aware of NOT doing dumb things in game to often. also most folks in EVE were encouraged to be in a Corp where you could learn the best way to progress and you had support from Corp members especially if the Corp was well run.
The Golden Rule was never fly anything you could not afford to loose.
It made folks prudent in there game play made them better Corp mates as you often worked together, to earn and share the proceeds. most of that went by the way side with Plex, you bought, then sold Plex in Jita(which was a real S**t h**e" laggy as hell until they finally put that one system on its own server as you could be scanned, scrambled and blown up by the time you knew it lol.
Eventually many became YOLO, lost the Corp cohesiveness and the work ethic, and it simply became, buy a ship shoot S**t lose it and buy another so long as you had real money to spare. Been there done that. It became boring after 10+ years of playing.