While I can easily appreciate just seeing any animal wether at the zoo or in a national park, the reality is that many visitors pay a lot of money when travelling and want a garantee that they will "feel" something more than...staying at home not travelling. I lived for many years in one of the most famous national parks in Canada, and having wild animals in the park is not enough anymore. People stay for 2-3 days and want all kind of thrilling activities; glass floor viewing bridge over a valley, a bus that takes you on a glacier, scenic cruises, etc. Some of them are excentric but still relates to the natural beauty of the park at least, when you can't see animals.
I just think that some of the buildings or stations associated with "fun" in JWE have nothing to do with a dinosaur park (Bowling alley is the worst) when there could be many ideas that would match thrilling activities and passive rhinoceros looking creatures. I've given a few suggestions in the wishlist already. And if there will be rollercoasters, theme it with dinos please! I'm so not a rollercoaster person. I'm happy looking at a squirrel when everyone wants to see bears!