/yawn
You know... when it comes to "Steam" numbers, or Reddit subscribers... or Faceboook/Instagram, I'm definitely bored to tears because of the sheer lack of absolute proof when it comes to arguments. But when it comes down to actual quantifiable accounting data in the general ledger, I'd be willing to bet Frontier will be singing a different tune.
One thing I know about "marketing", is that no matter how much you LIE about the truth... eventually the truth comes out in the wash.