One thing about the Dire wolf "experiment" that keeps creeping me out is that to achieve this, they probably had alot of failures. How many pups must have been born with deformities and health problems, born only to be killed soon after, how many female wolves they have forced to carry such experimental pregnancies (which lets be real, must have ended badly for both the female wolves and the pups quite alot) before this "achievement" was possible. This sort of information should be public. Let people know at what cost you are playing god.
And to make them intentionaly white only because of Ghost from Game of Thrones when it comes with potentional health problems....this is vile. One would at least consider it nesseccery evil if it was for science, but it is not. This is commercial. It is just yet another instance where humans are using animals with money in mind.