I don't have the stats, but EA, Activision, Microsoft and other game companies do, and they're pushing out games where they try to get as big a multi-player base in as possible and then market cosmetics to them, and making they're millions in the process. I'm not in favour of it, but ED already has the cosmetics system there so the battle on that point is lost, and if it incentivized FDev to actually give more players modes they want to play in the game together then it's a win-win.
'Basing things on emotion' is incredibly IMPORTANT in making design choices in games, because all we're doing is playing with digital toys, so how it makes the players feel is the whole point.