Your point makes sense to me but you could say the same about pretty much any selling strategy. It's impossible to know whether your customers would prefer this or that before your product is out in the market, even for Frontier. Less than 1% of the players will ever be vocal about a game even after it is released. That's why you have to take other games as reference and assume that the few who are somewhat vocal about your product are a representative sample of the total.
I agree with the 1% one. Not many people bother to comment/review the game. I disagree with that a few being representative. (even when the DLC is released it's a close call with positive/negative feedback).
You got the fans focused on the zoo on this forum, which is completely different than the steam forum. More content is not a highly requested demand on that forum. A year ago on instagram/twitter, the request for console versions was more popular than on this forum.
The only thing that would be representative for Frontier would be the sales numbers, I guess?
In the first 15 months they sold
+1,5 million copies of the base game - it's a lot but I think PC will remain the popular title in the long run. Theme Park/Rollercoaster games have always been more popular in the gaming community.
In order to get the best impression of what the players preferences are is basically taking a look at your own media/forum and steam reviews. If you check steam reviews, PZ is highly regarded as a great game, very recommended. But if you look at the DLCs reviews, well... things start getting worse. And the main issue with people (from what I could gather), is the low amount of animals. You can look it up yourself. And what a coincidence, that is the most popular demand here too, in the forums. Also quite popular amongst content creators.
People always complain about the price or unhappy with the content on steam, it's a bit too personal to give an objective opinion about it.
People who buy games on regular basis, barely pay attention to those kind of bad reviews. (with a few minutes of reseach you'll know if it's worth the price for yourself)
If it's overwhelmingly negative, that's going to scare of a lot of people. When it's slightly positive or negative, not a big deal
DLC reviews actually got better - the Australian and Aquatic ones got better reviews than the previous ones.
- Or the DLC got better
- Or people who complain don't bother complaining about the game anymore
- Or the negative reviewers have moved on to other games. (the first packs had double the amount of reviews)
- Or the people who bought the game in recent months are more positive about the products.
The funny part is that the base game has a lot of bad reviews because people played ZT/ZT2 and didn't expect this. I think PZ has suffered some from the nostaglia of ZT, which I think is completely unfair. If they slapped the title Zoo Tycoon on it, fair point.