Sounds more like you're mixing it up with the stages of grief. Other than that, there are a bunch confirmation biases that have been offered as explanations from time to time, such as sunk cost, or escalation of commitment, and even the backfire effect.To be honest, much as i like Mike, it all sounds a bit desperate. What's the phrase, something bargaining? Where you are dissapointed about something and kind of bargain yourself down that its not so bad and acceptable.
Pah. Sniped.