This right here is why I don't either. Ship customization would probably go a long ways. I don't like the idea of buying a 'kit' perse. I'd rather mix and match pieces to suit my desire if I do so. FC's could use some love, what there's like 4 ship looks (not paint jobs). Like why not more at this point in the game? Just the layouts are eh for the most part. Customizing FCs might get me to spend money on Arx. Not just buying paint jobs. Maybe for the interior? Interior layouts? I don't know, plenty of options for FDEV to explore if they want people buying arx. Fortnite is a pretty popular yet silly game but it's money maker is on their skins and they have hundreds of skins they rotate through for people to buy plus they create new ones routinely. FDev could adapt some of that mentality into their business model for people to buy arx. Right now, as you said, it's not appealing, would appear for most as well.